Just So Good: public website homepage
Open full preview (opens in a new tab)

Project scope

Just So Good is a custom Shopify website with a product-led storefront. The saved public preview presents packaged food products and puts ingredient transparency at the center of the brand message.

The design approach is to make that product story useful while people shop: photographs introduce the range, supporting content explains it and clear navigation helps visitors reach individual items. Product information should remain client-approved rather than adding unsupported nutrition or health claims.

Platforms and tools

  • Shopify

From the brief to the handover

Our approach to Just So Good

How we approach a brief like this, from planning the work to reviewing the complete experience.

  1. Connect brand story and range

    Identify the approved product information and the categories customers need to browse.

  2. Customize the Shopify layouts

    Build a consistent relationship between brand sections, collection pages and product details.

  3. Review content and cart flow

    Check imagery, product information and purchase controls together, including their presentation on mobile.

Working on something similar?

Tell us about your business and the requirements. We can discuss which parts of the approach are relevant to your project.